Experience, Effect, Responsibilities & Accomplishments:
- Apple TV+ is a premium streaming service that required a scalable, animation-rich marketing presence across 34 languages to support global expansion
- Built AppleTV+ campaign landing page across 34 language translations over 7-month engagement—developed content tracking system to manage asynchronous translation delivery and coordinate cross-functional stakeholders.
- Engineered animation-heavy responsive template featuring scroll-based interactions, marquee animations, lightbox gallery, and carousel events—significantly improved performance from initial layouts provided by design team.
- Collaborated with Apple senior leadership to brainstorm technical solutions, orchestrate multilingual content updates, and build final production templates—ensuring consistency across all 34 localized versions.
- Successfully launched AppleTV+ campaign meeting performance and localization requirements across all markets.
- Consulted on separate Apple One initiative: advised on functionality and template architecture for internal page-building and layout-authoring tool, supported product testing (project discontinued).